Hermès to Demonstrate Craftsmanship at Festival des Métiers in London
Have you ever wondered about how Hermès makes it bags or its legendary silk scarves and what makes these and other products bearing its brand so pricey and valuable? Have you ever wondered about the men and women behind the construction of these Hermès goods and how they are able to come up with exquisite designs and then execute these designs to perfection? Well, if you have asked about these things in your head and if you happen to be in London next week, then you have a way of finding out the answer!
How?
The French luxury brand is bringing a special team of craftspeople to London who will demonstrate their bag-making skills in a free public exhibition. These artisans will show people the handcrafting expertise that comes with creating the brand’s famous Birkin bags and its other iconic products, too.
Not only will you be able to get a glimpse of how a Hermès workshop looks like, see how prints and designs beautifully evolve behind the scenes, and witness the creative masters as they weave magic into the brand’s well-known handbags, silk scarves, watches, and even fine jewelry, but you will also have the opportunity to interact with them and ask them relevant questions.
The exhibit, called 'Festival des Métiers,' is traveling from Beijing and Shenyang in China and is making a London stop for only a week. It will take place from May 21 to 27, 2013, at the Saatchi Gallery, on King’s Road in Chelsea, London. After London, its next stop will be the German city of Düsseldorf.
Festival des Métiers is presented in a contemporary set-up by world-renowned designer Paola Navone. This exhibit aims to allow visitors to better understand the unique creative processes that come with creating these high-end and superior-quality goods.
Festival des Métiers is open for everyone, so there should not be any excuse for Hermès lovers not to drop by the Saatchi Gallery!
However, for those who cannot make it to the Hermès exhibit, you will still have another chance to see what happens behind the scenes of other luxury brands. The LVMH luxury group, which has brands Louis Vuitton, Fendi and Givenchy under its wings, will have its Journées Particulières events this year on June 15 to 16, wherein people will get to see these atéliers at Christian Dior in Paris, as well as visit the Hennessy cellars in Cognac.
-Heather
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